Friday, December 14, 2007

Getting Traffic To Your Website

Traffic is the key to the success of your website.

If you are trying to sell something you need people to sell it to. This is the traffic or visitors to your website.

In general the more traffic you get the more sales you stand a chance to make. For the reality on the numbers See The Sad Truth About The Numbers an article I wrote some time back on my website.

How do you get hoards of people to your site? Which is different from getting people to buy once they are there. First you need to have your website indexed by the search engines. Most search engines have a submit new website section on their front page.

The search engines will find you if you have links directing to your website from other places on the web. The more inbound links you have the better. The search engines think your site is more important if many other sites connect to it.

You can advertise in classified ads with your website linked in the ad. Make sure you read the terms of service for each classified ad site. Seach for "online classified ads".

Adding your comments in forums with a link back to your website in the signature area of the post will boost your links back to your website.

Writing articles with links in the signature portion of the article boosts your links back and creates an opportunity for people to copy your article to their website. The link in the article directory counts as one link back. If many people pick up your article and print it on their websites these links count again and again in your search engine rankings.

Now articles themselves also drive traffic to your site. When someone reads your article with your signature and link and have been captivated by your knowledge they will click to your site to learn more. Again the more people that pick up your article the more people will see it and the more traffic you will get.

A couple of the article directories that I like are

There are tons of others just search for "article directories" again read the terms of service.

Another way that is driving alot of traffic to websites is social book marking. Digg, Delicious, and Stumble Upon etc. These sites let you put a button on your site that helps people bookmark your site if they like it or find it useful. Buttons should be near the top (perhaps bottom as well) of each page.

You can start to see why it is important to be able to modify your website with a bit of html by your self. Each button the code is provided but you need to know where to place it on your website and how.

Another traffic source is from video. So far the main ways to drive traffic from videos is to put a link in the description of the video and put the address of your website as a water mark on the video itself. YouTube works well for this. There are other video sharing sites. Again just do a search.

The last way of driving traffic to your website is with pay per click (ppc) advertising, such as google adwords. These are the ads that you see at the right hand side of the screen when you do a search in Google. Every time someone clicks on one of those links the advertiser is charged a fee. Usually between $.06 and $3.00. This is very easy to set up. Google leads you through step by step. This technique is much more art than science. The science is all the steps that you go through to set up your campaign. The art is setting it up so that you don't go broke paying for each click.

To use Pay Per Click advertising I strongly reccomend reading some of the ebooks written on that topic.

Two Minute Profits and Google Adwords Secrets Revealed orSuper Affiliate Marketer's Secret Weapon

Getting traffic to your website
and landing pages is really an art. You will have to try several different approaches at the same time to see what works. Internet Marketing is very much not putting all your eggs in one basket.

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